ILO: Design and Implement Public Awareness Campaign

We were privileged to undertake a migration-related project in collaboration with the International Labor Organization (ILO). This comprehensive campaign went beyond visual materials, encompassing the design, development, and distribution of Information, Education, and Communication (IEC) materials. In addition, we conducted impactful workshops and events, engaged with local media outlets, created a captivating jingle, installed informative signboards, and broadcasted messages in local languages through the radio stations of three districts.

Furthermore, we collected, visualize, and broadcasted compelling impact stories of returnee migrants. Through our strategic social media promotions and engagement, we effectively utilized all forms of media touchpoints, spanning from traditional to digital platforms. This integrated marketing campaign showcased our versatility and adaptability in reaching diverse audiences.

Drawing upon our extensive network in Province 1, we deployed our dedicated crew members to cover these impactful stories firsthand. The seamless coordination between our team members allowed us to execute this campaign successfully within a three-month timeframe.

Sunday, 16 July 2023